B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
20%
20% -- percentage of text read per webpage for web users (2015)
On the average web page, users only read about 20% of the text.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
20%
Unit
Percentage
Data Vintage
2015
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
appletoncreative.com
Primary
Tier C
http://appletoncreative.com/2015/09/30/september-blog-roundup/ ↗
Source Article
September Blog Roundup
Original Research
appletoncreative.com
· Original study ↗
Methodology
Cited in agency blog roundup; original research likely Nielsen Norman Group, not named in text
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
web users: 20% percentage of text read per webpage. Source: appletoncreative.com (2015). Via Lighthouse Intelligence -- https://lighthousedata.io/data/webpage-text-read-percentage
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<blockquote cite="https://lighthousedata.io/data/webpage-text-read-percentage" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>20%</strong> -- percentage of text read per webpage for web users<br><small>Source: appletoncreative.com (2015) · <a href="https://lighthousedata.io/data/webpage-text-read-percentage" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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