B Evidence Grade B Graded under review Safe to Cite Current

23%

23% -- vulnerable channel partners share for channel partners (2026)

2026  · n=700  · BI WORLDWIDE / KANTAR

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Attribution: BI WORLDWIDE / KANTAR View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
23%
Unit
Percentage
Data Vintage
2026
Entity
channel partners
Sample Size
700
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

64/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
BI WORLDWIDE / KANTAR Primary Tier A
https://www.biworldwide.com/eu/our-work/blog/measuring-the-strength-of-channel-partner-relationships… ↗
Confidence: 57/100 Vintage: 2026 Channel: Common Crawl
Source Article
Measuring the strength of channel partner relationships for sales success
Original Research
BI WORLDWIDE / KANTAR · Original study ↗

Kantar research with 700+ channel partners; 'Vulnerable' = neither satisfied nor prefer the brand

Methodology documented
Industrymarketing
Plain Text
channel partners: 23% vulnerable channel partners share. Source: BI WORLDWIDE / KANTAR (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/vulnerable-channel-partners-23-percent
HTML Embed
<blockquote cite="https://lighthousedata.io/data/vulnerable-channel-partners-23-percent" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>23%</strong> -- vulnerable channel partners share for channel partners<br><small>Source: BI WORLDWIDE / KANTAR (2026) · <a href="https://lighthousedata.io/data/vulnerable-channel-partners-23-percent" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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