B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
30%
30% -- search increase for beach destinations (2026)
Vrbo searches for some of the most in-demand beach destinations are up 30%.
- Applies to some of the most in-demand beach destinations on Vrbo
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
30%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
90
Independence
30
Methodology
45
Freshness
78
Source
Expedia Group
Primary
Tier A
https://partner.expediagroup.com/en-us/resources/blog/unpack-26-summer-spotlight-on-seasonal-trends ↗
Source Article
Unpack '26 Summer: the trends in summer travel | Expedia Group Blog
Take a closer look at what’s influencing travelers in the upcoming season and explore more of each trend.
Summer 2026 is defined by sharper choices.
Travelers are prioritizing what feels closer, richer, and more personal — nearby escapes over long-haul trips, multi-hotel city stays over one-and-done…
Original Research
Expedia Group
· Original study ↗
Methodology
Data from Expedia Group, Unpack ’26 Summer.
Methodology documented
Segmentation
Channelcommon_crawl
Cite this stat
Plain Text
beach destinations: 30% search increase. Source: Expedia Group (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/vrbo-searches-beach-destinations-increase-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/vrbo-searches-beach-destinations-increase-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>30%</strong> -- search increase for beach destinations<br><small>Source: Expedia Group (2026) · <a href="https://lighthousedata.io/data/vrbo-searches-beach-destinations-increase-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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