B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

65%

65% -- voice search daily usage rate for 25-49 year olds (2020)

2020  · PwC

65% of 25-49 year olds use voice search at least once a day according to PwC research.

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Attribution: PwC View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
65%
Unit
Percentage
Data Vintage
2020
Entity
25-49 year olds
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
PwC Primary Tier B
https://www.abilitygrowth.com/blog/5-steps-to-bring-more-traffic-to-your-website ↗
Confidence: 53/100 Vintage: 2020 Channel: Common Crawl
Source Article
5 Steps To Bring More Traffic to Your Website
Original Research
PwC · Original study ↗

PwC voice search research

Methodology documented
Industrymarketing
Plain Text
25-49 year olds: 65% voice search daily usage rate. Source: PwC (2020). Via Lighthouse Intelligence -- https://lighthousedata.io/data/voice-search-daily-usage-25-49-pwc
HTML Embed
<blockquote cite="https://lighthousedata.io/data/voice-search-daily-usage-25-49-pwc" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>65%</strong> -- voice search daily usage rate for 25-49 year olds<br><small>Source: PwC (2020) · <a href="https://lighthousedata.io/data/voice-search-daily-usage-25-49-pwc" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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