B
Evidence Grade B
Graded
under review
Safe to Cite
Current
50%
50% -- video ranking advantage in serps for video search results (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
50%
Unit
Percentage
Data Vintage
2026
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Forrester
Primary
Tier C
http://www.sagerock.com/blog/social-media-seo/ ↗
Source Article
Why Social Media Matters in SEO
Original Research
Forrester
· Original study ↗
Methodology
Small experiment by Nate Elliot at the Forrester Blog, cited secondhand
Methodology documented
Segmentation
IndustryMedia
RegionGlobal
RoleSEO Specialist
Channelsearch
Cite this stat
Plain Text
video search results: 50% video ranking advantage in serps. Source: Forrester (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/video-serp-rank1-advantage-forrester
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<blockquote cite="https://lighthousedata.io/data/video-serp-rank1-advantage-forrester" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>50%</strong> -- video ranking advantage in serps for video search results<br><small>Source: Forrester (2026) · <a href="https://lighthousedata.io/data/video-serp-rank1-advantage-forrester" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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