B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
38%
38% -- share of users who stop engaging with unattractive websites for website users (2025)
38% of users will stop engaging with a website if the content or layout is unattractive.
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Lighthouse Research Team
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Source verified
Evidence graded
Value
38%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Forbes
Primary
Tier C
https://intersmart.ae/custom-website-vs-template-which-one-should-you-choose/ ↗
Source Article
Custom Website vs. Template: Which One Should You Choose?
- April 23, 2025
- Post By: Anna Mariya Joseph
Building a website is a big decision for any business or individual. When building a website, the two primary options are custom-built websites and templates, each with distinct benefits and drawbacks. So, selecting the appropriate one relies on your re…
Original Research
Forbes
· Original study ↗
Methodology
Cited from a Forbes report; original methodology not stated
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
website users: 38% share of users who stop engaging with unattractive websites. Source: Forbes (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/users-stop-engaging-unattractive-38
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<blockquote cite="https://lighthousedata.io/data/users-stop-engaging-unattractive-38" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>38%</strong> -- share of users who stop engaging with unattractive websites for website users<br><small>Source: Forbes (2025) · <a href="https://lighthousedata.io/data/users-stop-engaging-unattractive-38" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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