B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
42%
42% -- tablet ownership rate for US adults (2014-01)
As of January 2014, 42 percent of Americans owned a tablet.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
42%
Unit
Percentage
Data Vintage
2014-01
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Pew Internet Project
Primary
Tier B
https://offwhite.com/will-an-app-add-anything-to-your-business/ ↗
Source Article
Will an App Add Anything to Your Business? | OffWhite Marketing
Unless you’ve been hiding under a rock somewhere, you’re probably aware of the widespread adoption of mobile apps that continues to increase as the number of mobile device owners increases. Pew Internet Project research indicates that, as of January 2014, 58 percent of Americans have a smart phone, …
Original Research
Pew Internet Project
· Original study ↗
Methodology
Pew Internet Project research, cited by OffWhite Marketing
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2012-01 | 18% | |
| 2014-01 (current) | 42% | +133.3% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
US adults: 42% tablet ownership rate. Source: Pew Internet Project (2014-01). Via Lighthouse Intelligence -- https://lighthousedata.io/data/us-tablet-ownership-jan-2014
HTML Embed
<blockquote cite="https://lighthousedata.io/data/us-tablet-ownership-jan-2014" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>42%</strong> -- tablet ownership rate for US adults<br><small>Source: Pew Internet Project (2014-01) · <a href="https://lighthousedata.io/data/us-tablet-ownership-jan-2014" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.