B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
14%
14% -- tablet ownership rate for US online consumers (2011-10)
Tablet ownership rate among online US consumers was 14% as of October 2011.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
14%
Unit
Percentage
Data Vintage
2011-10
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Consumer Electronics Association (CEA)
Primary
Tier A
http://aremaconnect.com/2013/01/tablets-and-live-chat-sales-and-customer-satisfaction-increase/ ↗
Source Article
Tablets and live chat: sales and customer satisfaction increase
Original Research
Consumer Electronics Association (CEA)
· Original study ↗
Methodology
CEA Consumer Outlook on Tablets: Q4 2012 survey
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US online consumers: 14% tablet ownership rate. Source: Consumer Electronics Association (CEA) (2011-10). Via Lighthouse Intelligence -- https://lighthousedata.io/data/us-tablet-ownership-14-percent-2011
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<blockquote cite="https://lighthousedata.io/data/us-tablet-ownership-14-percent-2011" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>14%</strong> -- tablet ownership rate for US online consumers<br><small>Source: Consumer Electronics Association (CEA) (2011-10) · <a href="https://lighthousedata.io/data/us-tablet-ownership-14-percent-2011" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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