B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
50%
50% -- smartphone penetration rate for US consumers (2012)
The US has reached 50 percent smartphone penetration according to a report from Chetan Sharma Consulting.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
50%
Unit
Percentage
Data Vintage
2012
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
Chetan Sharma Consulting
Primary
Tier C
https://www.jessicaclay.com/mobile-marketing-in-the-health-nutrition-market/ ↗
Source Article
Mobile Marketing in the Health Nutrition Market
4 innovative tips to keep your brand on the cutting edge
According to a new report from Chetan Sharma Consulting, the US has reached 50 percent smartphone penetration.
Smartphones are in widespread use because they are a convenient way for Americans to communicate with friends, business partners, an…
Original Research
Chetan Sharma Consulting
· Original study ↗
Methodology
Report by Chetan Sharma Consulting, cited secondhand in blog post
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2012 (current) | 50% | |
| 2013 | 58% | +16.0% |
| 2015-09 | 80% | +37.9% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
US consumers: 50% smartphone penetration rate. Source: Chetan Sharma Consulting (2012). Via Lighthouse Intelligence -- https://lighthousedata.io/data/us-smartphone-penetration-50-percent
HTML Embed
<blockquote cite="https://lighthousedata.io/data/us-smartphone-penetration-50-percent" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>50%</strong> -- smartphone penetration rate for US consumers<br><small>Source: Chetan Sharma Consulting (2012) · <a href="https://lighthousedata.io/data/us-smartphone-penetration-50-percent" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.