B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

80%

80% -- smartphone penetration rate for US consumers over age 10 (2021)

2021  · Various research studies (unnamed)

More than 80% of the US population over the age of 10 is covered by smartphones.

  • Source states 'more than 80%'
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Attribution: Various research studies (unnamed) View source
Lighthouse Research Team
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Source verified Evidence graded
Value
80%
Unit
Percentage
Data Vintage
2021
Entity
US consumers over age 10
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Various research studies (unnamed) Primary Tier C
https://howardtiersky.com/why-keeping-up-with-digital-is-life-or-death-2/ ↗
Confidence: 48/100 Vintage: 2021 Channel: Deep Crawl
Source Article
Why Keeping Up With Digital Is Life or Death - Howard Tiersky
Welcome to DX Weekly — a free newsletter to help you unleash the power of digital for your company. Subscribe here. Digital transformation is the antidote to any company becoming irrelevant, and each week, I’ll share new actionable information to help you and your organization succeed in the digital…
Original Research
Various research studies (unnamed) · Original study ↗

Aggregated from several research studies cited by author; exact original study not named

Methodology documented
Industrymarketing
Plain Text
US consumers over age 10: 80% smartphone penetration rate. Source: Various research studies (unnamed) (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/us-smartphone-ownership-80pct
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<blockquote cite="https://lighthousedata.io/data/us-smartphone-ownership-80pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>80%</strong> -- smartphone penetration rate for US consumers over age 10<br><small>Source: Various research studies (unnamed) (2021) · <a href="https://lighthousedata.io/data/us-smartphone-ownership-80pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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