B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
94%
94% -- share of smartphone users searching local information for US smartphone users (2024)
In the USA, 94% of people with smartphones search for local information on their phones.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
94%
Unit
Percentage
Data Vintage
2024
Entity
Geography
US
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Google
Primary
Tier C
https://help.agencyrevolution.com/en/articles/840353-the-importance-of-optimizing-your-insurance-web… ↗
Source Article
The Importance of Optimizing Your Insurance Website for Mobile Visitors
How to optimize your website for mobile traffic.
Why Is Mobile Optimization of Your Website So Important?
Do you know anyone without a smartphone? My aunt just upgraded to a smartphone, so my answer is now no. Today, almost everyone has a smartphone with them, constantly communicating and looking fo…
Original Research
Google
· Original study ↗
Methodology
Cited from Google research in a help-center article
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2015 | 94% | |
| 2024 (current) | 94% | 0% |
Segmentation
Industryseo,fintech_finance
RegionUS
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
US smartphone users: 94% share of smartphone users searching local information. Source: Google (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/us-smartphone-local-search-94
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<blockquote cite="https://lighthousedata.io/data/us-smartphone-local-search-94" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>94%</strong> -- share of smartphone users searching local information for US smartphone users<br><small>Source: Google (2024) · <a href="https://lighthousedata.io/data/us-smartphone-local-search-94" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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