B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
1.6%
1.6% -- industry growth rate for US market research industry (2017)
The US market research industry recorded an above-average growth rate of +1.6% in 2017.
- Measured in local currency terms
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
1.6%
Unit
Percentage
Data Vintage
2017
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
ESOMAR
Primary
Tier A
https://ana.esomar.org/authors/esomar?page=3 ↗
Source Article
Resources Library by ANA
Original Research
ESOMAR
· Original study ↗
Methodology
ESOMAR global market research industry report; growth measured in local currency terms
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US market research industry: 1.6% industry growth rate. Source: ESOMAR (2017). Via Lighthouse Intelligence -- https://lighthousedata.io/data/us-market-research-industry-growth-2017
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<blockquote cite="https://lighthousedata.io/data/us-market-research-industry-growth-2017" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>1.6%</strong> -- industry growth rate for US market research industry<br><small>Source: ESOMAR (2017) · <a href="https://lighthousedata.io/data/us-market-research-industry-growth-2017" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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