B
Evidence Grade B
Graded
under review
Safe to Cite
Current
67%
67% -- pet ownership rate for US households (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
67%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Insurance Information Institute
Primary
Tier B
https://www.bankerslife.com/insights/life-events/who-will-care-for-your-pet-when-you-cant/ ↗
Source Article
Who Will Care For Your Pet When You Can’t?
Original Research
Insurance Information Institute
· Original study ↗
Methodology
Cited to Insurance Information Institute pet statistics (annual survey)
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2009-2010 | 62% | |
| 2019-2020 | 67% | +8.1% |
| 2026 (current) | 67% | 0% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
US households: 67% pet ownership rate. Source: Insurance Information Institute (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/us-household-pet-ownership-67
HTML Embed
<blockquote cite="https://lighthousedata.io/data/us-household-pet-ownership-67" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>67%</strong> -- pet ownership rate for US households<br><small>Source: Insurance Information Institute (2026) · <a href="https://lighthousedata.io/data/us-household-pet-ownership-67" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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