B
Evidence Grade B
Graded
under review
Safe to Cite
Current
81%
81% -- willingness to pay premium for ai npcs for US gamers (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
81%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Inworld AI
Primary
Tier C
https://amake1m.com/ai-powered-npcs-how-artificial-intelligence-is-making-games-more-realistic/ ↗
Source Article
AI-Powered NPCs: How Artificial Intelligence is Making Games More Realistic
Original Research
Inworld AI
· Original study ↗
Methodology
Survey undertaken by Inworld AI, as cited by the article
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US gamers: 81% willingness to pay premium for ai npcs. Source: Inworld AI (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/us-gamers-pay-more-ai-npcs
HTML Embed
<blockquote cite="https://lighthousedata.io/data/us-gamers-pay-more-ai-npcs" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>81%</strong> -- willingness to pay premium for ai npcs for US gamers<br><small>Source: Inworld AI (2026) · <a href="https://lighthousedata.io/data/us-gamers-pay-more-ai-npcs" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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