B Evidence Grade B Graded under review Safe to Cite Aging

17%

17% -- customers leaving after one bad experience for US consumers (2024)

2024  · PwC

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Attribution: PwC View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
17%
Unit
Percentage
Data Vintage
2024
Entity
US consumers
Geography
US
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
PwC Primary Tier B
https://www.input1.com/blog/the-vital-role-of-modernized-billing-and-payment-platforms ↗
Confidence: 28/100 Vintage: 2024 Channel: Deep Crawl
Source Article
The Vital Role of Modernized Billing and Payment Platforms - Input 1 Blog
Introduction: Transforming Insurance We live in an era of rapid change, and the insurance industry is no exception. As the world shifts, so do the expectations of insurance policyholders, who now demand more from their providers than ever before. These expectations now extend significantly beyond ju…
Original Research
PwC · Original study ↗

US consumer experience survey cited in article (PwC-sourced)

Methodology documented
Industryfintech_finance RegionUS RoleAll marketers Channelcontent
Plain Text
US consumers: 17% customers leaving after one bad experience. Source: PwC (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/us-customers-walk-away-one-bad-experience-17
HTML Embed
<blockquote cite="https://lighthousedata.io/data/us-customers-walk-away-one-bad-experience-17" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>17%</strong> -- customers leaving after one bad experience for US consumers<br><small>Source: PwC (2024) · <a href="https://lighthousedata.io/data/us-customers-walk-away-one-bad-experience-17" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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