B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
17%
17% -- share of big pickup registrations by females for US full-size pickup truck owners (2017)
In 2017, women accounted for 17% of registered big pickup truck owners in the US.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
17%
Unit
Percentage
Data Vintage
2017
Entity
Geography
US
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
IHS Markit
Primary
Tier B
https://calgary.citynews.ca/2018/01/15/new-pickups-from-ram-chevy-heat-up-big-truck-competition/ ↗
Source Article
New pickups from Ram, Chevy heat up big-truck competition
New pickups from Ram, Chevy heat up big-truck competition
Posted Jan 15, 2018 5:07 am.
Last Updated Jan 15, 2018 12:00 pm.
This article is more than 5 years old.
DETROIT – The competition for full-size pickup truck customers in the U.S. is as rough-and-tumble as ever, with Ram and Chevrolet rolling …
Original Research
IHS Markit
· Original study ↗
Methodology
Registration data collected by IHS Markit; up from 14.7% in 2007
Methodology documented
Segmentation
Industrymarketing
RegionUS
Cite this stat
Plain Text
US full-size pickup truck owners: 17% share of big pickup registrations by females. Source: IHS Markit (2017). Via Lighthouse Intelligence -- https://lighthousedata.io/data/us-big-pickup-female-registered-owners-2017
HTML Embed
<blockquote cite="https://lighthousedata.io/data/us-big-pickup-female-registered-owners-2017" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>17%</strong> -- share of big pickup registrations by females for US full-size pickup truck owners<br><small>Source: IHS Markit (2017) · <a href="https://lighthousedata.io/data/us-big-pickup-female-registered-owners-2017" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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