B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
56%
56% -- share watching basketball most watched womens sport for US respondents (2024)
56% of US adult respondents watch women's basketball, making it the most watched women's sporting event.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
56%
Unit
Percentage
Data Vintage
2024
Entity
Sample Size
5,408
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
SurveyMonkey and Parity
Primary
Tier A
https://www.paritynow.com/resources/articles/largest-global-study-of-its-kind-reveals-womens-sports-… ↗
Source Article
Largest Global Study of its Kind Reveals Women’s Sports Fandom is Moving From “A Moment” to Mainstream | Parity
Largest Global Study of its Kind Reveals Women’s Sports Fandom is Moving From “A Moment” to Mainstream
SurveyMonkey and Parity find the fandom gap is closing around the world, but women athletes still face a long road to equality.
SAN MATEO, Calif., May 16, 2024 –SurveyMonkey, a global leader in onl…
Original Research
SurveyMonkey and Parity
· Original study ↗
Methodology
SurveyMonkey poll March 28 - April 10, 2024; US sample 5,408 adults 18+
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US respondents: 56% share watching basketball most watched womens sport. Source: SurveyMonkey and Parity (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/us-basketball-most-watched-womens-sport-2024
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<blockquote cite="https://lighthousedata.io/data/us-basketball-most-watched-womens-sport-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>56%</strong> -- share watching basketball most watched womens sport for US respondents<br><small>Source: SurveyMonkey and Parity (2024) · <a href="https://lighthousedata.io/data/us-basketball-most-watched-womens-sport-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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