B
Evidence Grade B
Graded
under review
Safe to Cite
Dated
33%
33% -- roi increase for US advertisers (2021)
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
33%
Unit
Percentage
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Claravine
Primary
Tier C
https://www.eyefulmedia.com/blog/checklist-how-to-standardize-data-for-effective-multi-channel-campa… ↗
Source Article
Checklist: How to Standardize Data for Effective Multi-Channel Campaigns | Eyeful Media
Checklist: How to Standardize Data for Effective Multi-Channel Campaigns
Author: Tim Daloisio, VP of Strategy & Agency Operations, Eyeful Media
Running marketing campaigns across Google Ads, SEO, social media, and email can get overwhelming. Without a standardized approach, your data and insights ca…
Original Research
Claravine
· Original study ↗
Methodology
Study commissioned by Claravine
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US advertisers: 33% roi increase. Source: Claravine (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/us-advertisers-roi-increase
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<blockquote cite="https://lighthousedata.io/data/us-advertisers-roi-increase" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>33%</strong> -- roi increase for US advertisers<br><small>Source: Claravine (2021) · <a href="https://lighthousedata.io/data/us-advertisers-roi-increase" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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