B
Evidence Grade B
Graded
under review
Safe to Cite
Current
69%
69% -- share of us adults using platform for Facebook (2026)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
69%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Pew Internet
Primary
Tier B
https://designerly.com/types-of-video-content-your-customers-will-benefit-from/ ↗
Source Article
7 Types of Video Content Your Customers Will Benefit From - Designerly
You already know the power of videos for promotional purposes or to inform potential customers. However, there are many different types of video content you can tap into. Each has its own advantages and sends a different message or meets a different consumer need.
No matter what type of format you c…
Original Research
Pew Internet
· Original study ↗
Methodology
Cited from Pew Internet research on American social media use
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Facebook: 69% share of us adults using platform. Source: Pew Internet (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/us-adults-facebook-usage
HTML Embed
<blockquote cite="https://lighthousedata.io/data/us-adults-facebook-usage" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>69%</strong> -- share of us adults using platform for Facebook<br><small>Source: Pew Internet (2026) · <a href="https://lighthousedata.io/data/us-adults-facebook-usage" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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