B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

67%

67% -- concern about air quality for US urban residents (2023)

2023  · Savanta

67% of people living in urban areas in the United States are concerned about air quality.

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Attribution: Savanta View source
Lighthouse Research Team
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Source verified Evidence graded
Value
67%
Unit
Percentage
Data Vintage
2023
Entity
US urban residents
Geography
US
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Savanta Primary Tier A
https://savanta.com/knowledge-centre/view/clearing-the-air-how-americans-are-responding-to-air-quali… ↗
Confidence: 57/100 Vintage: 2023 Channel: Deep Crawl
Source Article
Clearing the air: how Americans are responding to air quality shifts
74% of Americans are not at all aware of any government or community initiatives addressing air quality as lingering attention and anxiety persist across the nation. Recent headlines have been dominated by the daunting implications of deteriorating air quality and rampant air pollution. The aftermat…
Original Research
Savanta · Original study ↗

Savanta consumer survey

Methodology documented
Industrymarketing RegionUS RoleAll marketers
Plain Text
US urban residents: 67% concern about air quality. Source: Savanta (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/urban-concern-air-quality
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<blockquote cite="https://lighthousedata.io/data/urban-concern-air-quality" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>67%</strong> -- concern about air quality for US urban residents<br><small>Source: Savanta (2023) · <a href="https://lighthousedata.io/data/urban-concern-air-quality" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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