B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

80%

80% -- unsold tour merch landfill rate for unsold tour merchandise apparel (2025)

2025  · everywhereapparel.com

There is an 80%+ chance that unsold tour merchandise apparel ends up in a landfill.

  • Estimated as '80%+' chance
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Attribution: everywhereapparel.com View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
80%
Unit
Percentage
Data Vintage
2025
Entity
unsold tour merchandise apparel
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
everywhereapparel.com Primary Tier C
https://everywhereapparel.com/blogs/learn/how-circular-systems-create-sustainable-merch ↗
Confidence: 48/100 Vintage: 2025 Channel: Deep Crawl
Source Article
How Everywhere Puts Sustainable Artist Merch Within Reach
The music industry needs eco-conscious merch Musicians and promoters are refining sustainability efforts in the wake of recent reports detailing massive carbon emissions and waste generated by tours and festivals (1). Most of the industry’s sustainability strategies being developed focus on obvious …
Original Research
everywhereapparel.com · Original study ↗

Cited statistic (footnote 5) without named source

Methodology documented
Industrymarketing
Plain Text
unsold tour merchandise apparel: 80% unsold tour merch landfill rate. Source: everywhereapparel.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/unsold-merch-landfill-80-percent
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<blockquote cite="https://lighthousedata.io/data/unsold-merch-landfill-80-percent" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>80%</strong> -- unsold tour merch landfill rate for unsold tour merchandise apparel<br><small>Source: everywhereapparel.com (2025) · <a href="https://lighthousedata.io/data/unsold-merch-landfill-80-percent" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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