B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
35%
35% -- analytics speed improvement for Organizations with unified data visibility (2026)
Organizations with unified data visibility produce analytics 35 to 50 percent faster than fragmented peers.
- Reported as a range of 35 to 50 percent faster
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Lighthouse Research Team
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Source verified
Evidence graded
Value
35%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
McKinsey
Primary
Tier C
https://revscale.com/blog/real-roi-connected-franchise-location-data ↗
Source Article
Connected Franchise Location Data: The Real ROI | Revscale
The Real ROI of Connected Franchise Location Data
A 120-unit fast-casual brand spends $180,000 a year on a BI dashboard, three POS integrations, two compliance tools, and a separate franchisee portal. The CFO can pull weekly revenue by region. What she cannot pull, on demand, is the answer to a simp…
Original Research
McKinsey
· Original study ↗
Methodology
Midpoint of 35-50% range; attributed to McKinsey research without specific report cited
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Organizations with unified data visibility: 35% analytics speed improvement. Source: McKinsey (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/unified-data-analytics-speed-40pct
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<blockquote cite="https://lighthousedata.io/data/unified-data-analytics-speed-40pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>35%</strong> -- analytics speed improvement for Organizations with unified data visibility<br><small>Source: McKinsey (2026) · <a href="https://lighthousedata.io/data/unified-data-analytics-speed-40pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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