B
Evidence Grade B
Graded
under review
Safe to Cite
Recent
43
43 -- pr campaign media coverage pieces for Eliza was here 'Full Un-Package' campaign (2025)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
43
Unit
Count
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Ready 10
Primary
Tier C
https://ready10.media/creativity-pr-ideas/the-full-un-package/ ↗
Source Article
The Full Un-Package - Ready 10
We launched a first-of-its-kind, free-of-charge unpacking service for travel brand Eliza was here, to boost its UK presence and position it as a the one-stop shop for the perfect off-the-beaten-track holiday.
When you go on holiday, the first thing you want to do is get your toes in the sand and you…
Original Research
Ready 10
· Original study ↗
Methodology
Single-agency campaign result; PR coverage count
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Eliza was here 'Full Un-Package' campaign: 43 pr campaign media coverage pieces. Source: Ready 10 (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/un-package-campaign-coverage
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<blockquote cite="https://lighthousedata.io/data/un-package-campaign-coverage" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>43</strong> -- pr campaign media coverage pieces for Eliza was here 'Full Un-Package' campaign<br><small>Source: Ready 10 (2025) · <a href="https://lighthousedata.io/data/un-package-campaign-coverage" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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