B
Evidence Grade B
Safe to Cite
Dated
$1,260,000,000
$1,260,000,000 -- annual mobile ad spend for UK mobile ad market (2013)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
$1,260,000,000
Unit
Currency Usd
Data Vintage
2013
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
95
Citation Chain
90
Independence
30
Methodology
30
Freshness
95
Source
eMarketer
Primary
Tier A
http://www.emarketer.com/newsroom/index.php/emarketer-uk-mobile-ad-spending-pass-1-billion-mark-year… ↗
Source Article
eMarketer: UK Mobile Ad Spending to Pass the £1 Billion Mark This Year
Original Research
eMarketer
· Original study ↗
Segmentation
Industrymarketing
Cite this stat
Plain Text
UK mobile ad market: $1,260,000,000 annual mobile ad spend. Source: eMarketer (2013). Via Lighthouse Intelligence -- https://lighthousedata.io/data/uk_mobile_ad_spending_2013
HTML Embed
<blockquote cite="https://lighthousedata.io/data/uk_mobile_ad_spending_2013" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$1,260,000,000</strong> -- annual mobile ad spend for UK mobile ad market<br><small>Source: eMarketer (2013) · <a href="https://lighthousedata.io/data/uk_mobile_ad_spending_2013" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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