B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
45%
45% -- app gambling ad recall rate for UK children aged 11-17 (2024)
45% of surveyed young people aged 11-17 in England, Scotland, and Wales encountered gambling adverts on apps.
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
45%
Unit
Percentage
Data Vintage
2024
Entity
Sample Size
3,453
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
UK Gambling Commission
Primary
Tier B
https://billionairegambler.co.uk/underage-gambling ↗
Source Article
UNDERAGE GAMBLING
The latest data from the UK Gambling Commission gives us a comprehensive insight into underage gambling. A total of 3,453 participants aged 11 to 17 from England, Scotland, and Wales were surveyed to assess gambling habits and find common trends in youth.
It turns out that 26 percent of young people…
Original Research
UK Gambling Commission
· Original study ↗
Methodology
Channel breakdown of gambling ad recall among surveyed youth
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
UK children aged 11-17: 45% app gambling ad recall rate. Source: UK Gambling Commission (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/uk-youth-app-gambling-ad-recall-2024
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<blockquote cite="https://lighthousedata.io/data/uk-youth-app-gambling-ad-recall-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>45%</strong> -- app gambling ad recall rate for UK children aged 11-17<br><small>Source: UK Gambling Commission (2024) · <a href="https://lighthousedata.io/data/uk-youth-app-gambling-ad-recall-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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