B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
46%
46% -- comparison tools app adoption rate for UK consumers (2023-03)
46% of UK consumers with financial services apps have at least one comparison tools app.
- The question base is among consumers who have at least one financial services app, though the preceding paragraph states 'half of UK consumers have an insurance app, closely followed by comparison tools (46%)'.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
46%
Unit
Percentage
Data Vintage
2023-03
Entity
Sample Size
2,000
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Savanta
Primary
Tier A
https://savanta.com/knowledge-centre/view/has-financial-services-got-the-digital-ux-factor/ ↗
Source Article
Has Financial Services got the digital UX factor? - Savanta
Financial Services – leading or lagging?
The financial services industry has been through a digital revolution over the past decade, led by the implementation of open banking. The usage and reliability of AI, to underpin financial decision-making and customer service solutions, have both increased d…
Original Research
Savanta
· Original study ↗
Methodology
Savanta survey of over 2,000 UK consumers
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
UK consumers: 46% comparison tools app adoption rate. Source: Savanta (2023-03). Via Lighthouse Intelligence -- https://lighthousedata.io/data/uk-comparison-tools-app-ownership-2023
HTML Embed
<blockquote cite="https://lighthousedata.io/data/uk-comparison-tools-app-ownership-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>46%</strong> -- comparison tools app adoption rate for UK consumers<br><small>Source: Savanta (2023-03) · <a href="https://lighthousedata.io/data/uk-comparison-tools-app-ownership-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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