B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
36%
36% -- chatbot investment desire rate for UK credit cardholders (primary bank) (2023-12)
36% of UK credit cardholders wish their primary bank invested more heavily into chatbots.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
36%
Unit
Percentage
Data Vintage
2023-12
Entity
Sample Size
800
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
55
Freshness
95
Source
Auriemma Group
Primary
Tier A
https://auriemma.group/category/uk/ ↗
Source Article
UK Archives
Original Research
Auriemma Group
· Original study ↗
Methodology
Online survey among 800 adult UK credit cardholders by independent field service provider on behalf of Auriemma; 95% confidence level ±5%
Methodology documented
Segmentation
Industryfinance
Cite this stat
Plain Text
UK credit cardholders (primary bank): 36% chatbot investment desire rate. Source: Auriemma Group (2023-12). Via Lighthouse Intelligence -- https://lighthousedata.io/data/uk-cardholders-wish-more-chatbot-investment
HTML Embed
<blockquote cite="https://lighthousedata.io/data/uk-cardholders-wish-more-chatbot-investment" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>36%</strong> -- chatbot investment desire rate for UK credit cardholders (primary bank)<br><small>Source: Auriemma Group (2023-12) · <a href="https://lighthousedata.io/data/uk-cardholders-wish-more-chatbot-investment" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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