B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

44%

44% -- share of businesses failing sustainability commitments for UK businesses (2025)

Name: Share Of Businesses Failing Sustainability Commitments Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-28

2025 · n=1,500 · Clearly PR

44% of UK businesses say they are failing to deliver on their sustainable commitments.

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Attribution: Clearly PR View source

Lighthouse Research Team

Last verified: 2026-09-28 · How we verify data →

Source verified Evidence graded

Value

44%

Unit

Percentage

Data Vintage

2025

Entity

UK businesses

Sample Size

1,500

Geography

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

Clearly PR Primary Tier B

https://www.healthfoodbusiness.co.uk/one-in-five-businesses-admit-to-greenwashing/ ↗

Confidence: 53/100 Vintage: 2025 Channel: Deep Crawl

Source Article

One in five businesses admit to greenwashing - Health Food Business magazine

New research has suggested one in five businesses admit to greenwashing, with half saying their sustainability efforts are failing. Some 44 per cent of UK businesses say they are failing to deliver on their sustainable commitments, with 18 per cent admitting to publicly exaggerating their green cred…

Original Research

Clearly PR · Original study ↗

Methodology

Poll of more than 1,500 senior executives by Clearly PR

Methodology documented

Segmentation

Industryfood_beverage RegionUK RoleAll marketers

Cite this stat

Plain Text

UK businesses: 44% share of businesses failing sustainability commitments. Source: Clearly PR (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/uk-businesses-failing-sustainability-commitments

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<blockquote cite="https://lighthousedata.io/data/uk-businesses-failing-sustainability-commitments" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>44%</strong> -- share of businesses failing sustainability commitments for UK businesses<br><small>Source: Clearly PR (2025) · <a href="https://lighthousedata.io/data/uk-businesses-failing-sustainability-commitments" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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