B Evidence Grade B Graded under review Safe to Cite Dated

62%

62% -- share expecting clothes to last several years for British women aged 54 and above (2021)

Name: Share Expecting Clothes To Last Several Years Statistics
Creator: Lighthouse Intelligence
Published: 2026-10-01

2021 · n=2,000 · Censuswide

62% of British women aged 54 and above expect their clothes to last for several years.

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Attribution: Censuswide View source

Lighthouse Research Team

Last verified: 2026-10-01 · How we verify data →

Source verified Evidence graded

Value

62%

Unit

Percentage

Data Vintage

2021

Entity

British women aged 54 and above

Sample Size

2,000

Geography

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

Censuswide Primary Tier A

https://barleycommunications.co.uk/the-sustainable-fashion-hacks-we-can-learn-from-baby-boomers/ ↗

Confidence: 57/100 Vintage: 2021 Channel: Wayback

Source Article

The sustainable fashion hacks we can learn from Baby Boomers - Barley

The sustainable fashion hacks we can learn from Baby Boomers Britons buy five times the amount of clothing they bought in the 1980s*, so environmental charity Hubbub and natural knitwear experts WoolOvers have come together to look at the generational differences in attitudes towards fashion among B…

Original Research

Censuswide · Original study ↗

Methodology

Survey of 2,000 women by Censuswide plus focus groups

Methodology documented

Segmentation

Industryfashion_apparel RegionUK

Cite this stat

Plain Text

British women aged 54 and above: 62% share expecting clothes to last several years. Source: Censuswide (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/uk-boomers-expect-clothes-last-years

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<blockquote cite="https://lighthousedata.io/data/uk-boomers-expect-clothes-last-years" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>62%</strong> -- share expecting clothes to last several years for British women aged 54 and above<br><small>Source: Censuswide (2021) · <a href="https://lighthousedata.io/data/uk-boomers-expect-clothes-last-years" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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