B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

51%

51% -- consumer opposition to sugar tax for UK adults (2014-06)

2014-06  · n=2,065  · Savanta (ComRes)

51% of British adults oppose a new tax on food and drinks which contain high levels of sugar.

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Attribution: Savanta (ComRes) View source
Lighthouse Research Team
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Source verified Evidence graded
Value
51%
Unit
Percentage
Data Vintage
2014-06
Entity
UK adults
Sample Size
2,065
Geography
UK
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Savanta (ComRes) Primary Tier A
https://savanta.com/knowledge-centre/poll/itv-news-index-82/ ↗
Confidence: 32/100 Vintage: 2014-06 Channel: Deep Crawl
Source Article
ITV News Index - Savanta
ComRes interviewed 2,065 British adults online between 20th and 22nd June 2014 about sugar on behalf of ITV News. Date Published: 25 Jun 2014 Categories: Business | Consumer | Health | Public and communities | Retail & Consumer | UK Description Sugar · Most Britons cannot identify sugar when it is g…
Original Research
Savanta (ComRes) · Original study ↗

ComRes online poll of 2,065 British adults, 20-22 June 2014, for ITV News

Methodology documented
Industrymarketing RegionUK
Plain Text
UK adults: 51% consumer opposition to sugar tax. Source: Savanta (ComRes) (2014-06). Via Lighthouse Intelligence -- https://lighthousedata.io/data/uk-adults-oppose-sugar-tax-2014
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<blockquote cite="https://lighthousedata.io/data/uk-adults-oppose-sugar-tax-2014" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>51%</strong> -- consumer opposition to sugar tax for UK adults<br><small>Source: Savanta (ComRes) (2014-06) · <a href="https://lighthousedata.io/data/uk-adults-oppose-sugar-tax-2014" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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