B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
92%
92% -- mobile phone ownership rate for UK adults (Q1 2012)
92% of adults in the UK owned or used a mobile phone in Q1 2012.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
92%
Unit
Percentage
Data Vintage
Q1 2012
Entity
Geography
UK
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Ofcom
Primary
Tier C
http://theteam.co.uk/talk/how-will-4g-mobile-services-impact-your-business ↗
Source Article
Team talk
Original Research
Ofcom
· Original study ↗
Methodology
Ofcom research cited in article
Methodology documented
Segmentation
Industrymarketing
RegionUK
RoleAll marketers
Cite this stat
Plain Text
UK adults: 92% mobile phone ownership rate. Source: Ofcom (Q1 2012). Via Lighthouse Intelligence -- https://lighthousedata.io/data/uk-adults-mobile-phone-ownership-2012
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<blockquote cite="https://lighthousedata.io/data/uk-adults-mobile-phone-ownership-2012" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>92%</strong> -- mobile phone ownership rate for UK adults<br><small>Source: Ofcom (Q1 2012) · <a href="https://lighthousedata.io/data/uk-adults-mobile-phone-ownership-2012" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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