B
Evidence Grade B
Safe to Cite
Current
16.12%
16.12% -- link clicks vs retweets ratio for link-containing tweets (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
16.12%
Unit
Percentage
Data Vintage
2026
Entity
Sample Size
2,700,000
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
95
Citation Chain
90
Independence
30
Methodology
45
Freshness
95
Source
HubSpot
Primary
Tier B
http://blog.hubspot.com/blog/tabid/6307/bid/33815/New-Data-Indicates-Twitter-Users-Don-t-Always-Clic… ↗
Source Article
New Data Indicates Twitter Users Don't Always Click the Links They Retweet [INFOGRAPHIC]
Original Research
HubSpot
· Original study ↗
Methodology
Analysis of 2.7 million link-containing tweets.
Methodology documented
Cite this stat
Plain Text
link-containing tweets: 16.12% link clicks vs retweets ratio. Source: HubSpot (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/twitter_link_clicks_vs_retweets
HTML Embed
<blockquote cite="https://lighthousedata.io/data/twitter_link_clicks_vs_retweets" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>16.12%</strong> -- link clicks vs retweets ratio for link-containing tweets<br><small>Source: HubSpot (2026) · <a href="https://lighthousedata.io/data/twitter_link_clicks_vs_retweets" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.