B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
22.8%
22.8% -- ad revenue growth rate for Twitter (2020)
Twitter is projected to increase its ad revenues by 22.8 percent by the end of 2020 compared to 2018.
- forecast/projection
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
22.8%
Unit
Percentage
Data Vintage
2020
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
eMarketer
Primary
Tier B
https://advertisingsystemsinc.com/news-video-send-twitter-ad-revenues-skyward/ ↗
Source Article
News, Video Send Twitter Ad Revenues Skyward
Original Research
eMarketer
· Original study ↗
Methodology
eMarketer forecast cited by article
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Twitter: 22.8% ad revenue growth rate. Source: eMarketer (2020). Via Lighthouse Intelligence -- https://lighthousedata.io/data/twitter-ad-revenue-growth-2018-2020
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<blockquote cite="https://lighthousedata.io/data/twitter-ad-revenue-growth-2018-2020" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>22.8%</strong> -- ad revenue growth rate for Twitter<br><small>Source: eMarketer (2020) · <a href="https://lighthousedata.io/data/twitter-ad-revenue-growth-2018-2020" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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