B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

$12,000

$12,000 -- startup cost for Truemors (2007)

2007  · Wall Street Journal

Guy Kawasaki spent $12,000 to date on his startup Truemors.

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Attribution: Wall Street Journal View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
$12,000
Unit
Currency Usd
Data Vintage
2007
Entity
Truemors
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Wall Street Journal Primary Tier B
http://uwehook.blogspot.com/2007_05_01_archive.html ↗
Confidence: 53/100 Vintage: 2007 Channel: Common Crawl
Source Article
Uwe's blog
Original Research
Wall Street Journal · Original study ↗

Self-reported figure quoted from WSJ column by Lee Gomes

Methodology documented
IndustryFinTech Company SizeSMB Channelcontent
Plain Text
Truemors: $12,000 startup cost. Source: Wall Street Journal (2007). Via Lighthouse Intelligence -- https://lighthousedata.io/data/truemors-startup-cost-2007
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<blockquote cite="https://lighthousedata.io/data/truemors-startup-cost-2007" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$12,000</strong> -- startup cost for Truemors<br><small>Source: Wall Street Journal (2007) · <a href="https://lighthousedata.io/data/truemors-startup-cost-2007" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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