B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
12%
12% -- reading population by type for Trendsetter (2017-03)
12% of the Italian population aged 15–74 belongs to the 'Trendsetter' social type regarding technology and reading habits.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
12%
Unit
Percentage
Data Vintage
2017-03
Entity
Sample Size
2,000
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
AIE (Associazione Italiana Editori) and Pepe Research
Primary
Tier A
https://www.assirm.it/presentato-a-tempo-di-libri-il-nuovo-osservatorio-aie-sui-nuovi-modi-di-legger… ↗
Source Article
Presentato a Tempo di Libri il nuovo Osservatorio AIE sui nuovi modi di leggere, realizzato in collaborazione con Pepe Research - Ricerche Di Mercato, Sociali, Di Opinione | ASSIRM
Presentati a Tempo di Libri i risultati dell’Osservatorio n. 0 sulla lettura realizzato da Pepe Research in collaborazione e per conto di AIE, l’Associazione Italiana Editori.
L’Osservatorio ha come obiettivo il monitoraggio di nuove forme di lettura e di accesso ai contenuti editoriali.
Il n. 0 del…
Original Research
AIE (Associazione Italiana Editori) and Pepe Research
· Original study ↗
Methodology
Methodology: CAWI-CATI
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Trendsetter: 12% reading population by type. Source: AIE (Associazione Italiana Editori) and Pepe Research (2017-03). Via Lighthouse Intelligence -- https://lighthousedata.io/data/trendsetter-readers
HTML Embed
<blockquote cite="https://lighthousedata.io/data/trendsetter-readers" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>12%</strong> -- reading population by type for Trendsetter<br><small>Source: AIE (Associazione Italiana Editori) and Pepe Research (2017-03) · <a href="https://lighthousedata.io/data/trendsetter-readers" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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