B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
12,300,000
12,300,000 -- live event viewers for Fortnite Travis Scott digital concert (2020)
Travis Scott's digital concert on Fortnite was watched by 12.3 million live viewers.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
12,300,000
Unit
Count
Data Vintage
2020
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Epic Games
Primary
Tier B
https://lumency.co/2020/11/25/talent-endorsements-re-imagined/ ↗
Source Article
Talent Endorsements Re-Imagined
Athlete endorsements have historically been leveraged by brands as a way to communicate directly with an endorsee’s engaged and loyal audience. The competitive pressures surrounding the more sought-after athletes has left brands with little negotiating power over fees and the entitlement packages th…
Original Research
Epic Games
· Original study ↗
Methodology
Live concurrent viewers of in-game Fortnite concert
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Fortnite Travis Scott digital concert: 12,300,000 live event viewers. Source: Epic Games (2020). Via Lighthouse Intelligence -- https://lighthousedata.io/data/travis-scott-fortnite-concert-live-viewers-2020
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<blockquote cite="https://lighthousedata.io/data/travis-scott-fortnite-concert-live-viewers-2020" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>12,300,000</strong> -- live event viewers for Fortnite Travis Scott digital concert<br><small>Source: Epic Games (2020) · <a href="https://lighthousedata.io/data/travis-scott-fortnite-concert-live-viewers-2020" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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