B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
28.9%
28.9% -- revenue growth for B2B customers (2023)
In favorable conditions, relationship disruptions lead to total revenue increases starting at 28.9% (up to 41.1%).
- Applies specifically under favorable conditions following a relationship disruption
- Represents the lower end of a 28.9%–41.1% range
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
28.9%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
90
Independence
90
Methodology
45
Freshness
77
Source
Journal of Marketing
Primary
Tier A
https://www.ama.org/2019/10/30/how-to-protect-b2b-customer-relationships-after-sales-staff-departure… ↗
Source Article
Companies that use Env0
Analyzed and validated by Henley Wing Chiu
We detected 223 companies using Env0 and 5 customers with upcoming renewal in the next 3 months. The most common industry is Software Development (29%) and the most common company size is 2-10 employees (24%). We find new customers by discovering URLs with …
Original Research
Journal of Marketing
· Original study ↗
Methodology
Range of total revenue increases based on relationship context.
Methodology documented
Segmentation
Channelcommon_crawl
Cite this stat
Plain Text
B2B customers: 28.9% revenue growth. Source: Journal of Marketing (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/total-revenue-increase-28-9-41-1-2023
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<blockquote cite="https://lighthousedata.io/data/total-revenue-increase-28-9-41-1-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>28.9%</strong> -- revenue growth for B2B customers<br><small>Source: Journal of Marketing (2023) · <a href="https://lighthousedata.io/data/total-revenue-increase-28-9-41-1-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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