B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

27%

27% -- share of time wasted on unqualified leads for companies (sales teams) (2025)

2025  · HubSpot

HubSpot's research shows that companies waste 27% of their time on unqualified leads.

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Attribution: HubSpot View source
Lighthouse Research Team
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Source verified Evidence graded
Value
27%
Unit
Percentage
Data Vintage
2025
Entity
companies (sales teams)
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
HubSpot Primary Tier C
https://moremeetings.co/how-to-shorten-b2b-sales-cycle/ ↗
Confidence: 55/100 Vintage: 2025 Channel: Deep Crawl
Source Article
How to Shorten B2B Sales Cycle: Tips for Faster Deals
In the IT sector, an extended sales cycle feels like a never-ending race, and it’s a significant obstacle to growth. Why does it matter? Every day a deal stays open, you could be losing it to your competitor. Plus, it lowers the morale of your sales team. To make things worse, getting a prospect fro…
Original Research
HubSpot · Original study ↗

HubSpot research cited by secondary source

Methodology documented
Industrymarketing
Plain Text
companies (sales teams): 27% share of time wasted on unqualified leads. Source: HubSpot (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/time-wasted-unqualified-leads
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<blockquote cite="https://lighthousedata.io/data/time-wasted-unqualified-leads" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>27%</strong> -- share of time wasted on unqualified leads for companies (sales teams)<br><small>Source: HubSpot (2025) · <a href="https://lighthousedata.io/data/time-wasted-unqualified-leads" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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