B
Evidence Grade B
Graded
under review
Safe to Cite
Current
55.7%
55.7% -- audience gender share for TikTok global ad audience (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
55.7%
Unit
Percentage
Data Vintage
2026
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
DataReportal
Primary
Tier B
https://likes.io/blog/tiktok-statistics-2026 ↗
Source Article
TikTok Statistics 2026: Users & Engagement Data
TikTok enters 2026 in an unusual position: still one of the most-used and most-downloaded apps on Earth, but under new ownership in its largest market. This page collects the TikTok statistics that actually matter for 2026, with one rule — every number below is linked to its primary source, and anyt…
Original Research
DataReportal
· Original study ↗
Methodology
DataReportal ad-audience gender split
Methodology documented
Segmentation
IndustryMedia
RegionGlobal
RoleAll marketers
Channelsocial
Cite this stat
Plain Text
TikTok global ad audience: 55.7% audience gender share. Source: DataReportal (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/tiktok-global-audience-gender-split
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<blockquote cite="https://lighthousedata.io/data/tiktok-global-audience-gender-split" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>55.7%</strong> -- audience gender share for TikTok global ad audience<br><small>Source: DataReportal (2026) · <a href="https://lighthousedata.io/data/tiktok-global-audience-gender-split" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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