B Evidence Grade B Graded under review Safe to Cite Dated

6%

6% -- pinterest ad spend increase for Terra Kaffe (2022)

2022  · Modern Retail

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Attribution: Modern Retail View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
6%
Unit
Percentage
Data Vintage
2022
Entity
Terra Kaffe
Geography
US
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

72/100 confidence
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Modern Retail Primary Tier C
https://www.modernretail.co/marketing/how-high-consideration-brands-like-terra-kaffe-are-navigating-… ↗
Confidence: 48/100 Vintage: 2022 Channel: Common Crawl
Source Article
How high-consideration brands like Terra Kaffe are navigating a value
Also cited by
2026-08-15
newsroom.pinterest.com https://newsroom.pinterest.com/
2026-08-15
2026-08-15
Original Research
Modern Retail · Original study ↗

Compared to last year

Methodology documented
IndustryRetail RegionUS Channelsocial
Plain Text
Terra Kaffe: 6% pinterest ad spend increase. Source: Modern Retail (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/terra_kaffe_pinterest_ad_spend_increase
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<blockquote cite="https://lighthousedata.io/data/terra_kaffe_pinterest_ad_spend_increase" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>6%</strong> -- pinterest ad spend increase for Terra Kaffe<br><small>Source: Modern Retail (2022) · <a href="https://lighthousedata.io/data/terra_kaffe_pinterest_ad_spend_increase" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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