B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

45%

45% -- share of teens saying ads get on their nerves for American teens (online ads) (2013)

Name: Share Of Teens Saying Ads Get On Their Nerves Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-30

2013 · Research Now and KYA

45% of American teens surveyed pointed to online ads as really getting on their nerves (compared to 23% for offline ads).

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Attribution: Research Now and KYA View source

Lighthouse Research Team

Last verified: 2026-09-30 · How we verify data →

Source verified Evidence graded

Value

45%

Unit

Percentage

Data Vintage

2013

Entity

American teens (online ads)

Geography

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

Research Now and KYA Primary Tier B

https://analyticalsolution.wordpress.com/2013/02/26/american-teens-prefer-offline-to-online-ads/ ↗

Confidence: 28/100 Vintage: 2013 Channel: Common Crawl

Source Article

American Teens Prefer Offline to Online Ads

Original Research

Research Now and KYA · Original study ↗

Methodology

Survey by Research Now and KYA, data provided to MarketingCharts; offline comparison 23%

Methodology documented

Segmentation

Industrymarketing RegionUS RoleAll marketers Channelpaid_ads

Cite this stat

Plain Text

American teens (online ads): 45% share of teens saying ads get on their nerves. Source: Research Now and KYA (2013). Via Lighthouse Intelligence -- https://lighthousedata.io/data/teens-annoyed-online-ads-45pct

HTML Embed

<blockquote cite="https://lighthousedata.io/data/teens-annoyed-online-ads-45pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>45%</strong> -- share of teens saying ads get on their nerves for American teens (online ads)<br><small>Source: Research Now and KYA (2013) · <a href="https://lighthousedata.io/data/teens-annoyed-online-ads-45pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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