B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
81%
81% -- consumers demanding sustainable packaging for consumers (2023-01)
81% of consumers demand sustainable packaging.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
81%
Unit
Percentage
Data Vintage
2023-01
Entity
Geography
US
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Drapers
Primary
Tier C
https://www.bigblue.co/blog/customer-expectations-for-bfcm-2023 ↗
Source Article
Customer Expectations For BFCM 2026
Original Research
Drapers
· Original study ↗
Methodology
Drapers study, January 2023
Methodology documented
Segmentation
IndustryRetail
RegionUS
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
consumers: 81% consumers demanding sustainable packaging. Source: Drapers (2023-01). Via Lighthouse Intelligence -- https://lighthousedata.io/data/sustainable-packaging-demand-drapers
HTML Embed
<blockquote cite="https://lighthousedata.io/data/sustainable-packaging-demand-drapers" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>81%</strong> -- consumers demanding sustainable packaging for consumers<br><small>Source: Drapers (2023-01) · <a href="https://lighthousedata.io/data/sustainable-packaging-demand-drapers" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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