11%
11% -- law abolition awareness rate for South Korean mobile phone users aged 20-64 who know the mobile subsidy law (단통법) abolition well (2024-02)
Only 11% of South Korean mobile phone users aged 20–64 reported that they well knew about the plan to abolish the mobile subsidy law (단통법).
- Respondents were provided background framing on the potential pros and cons of the abolition prior to answering.
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Online survey Feb 28-29, 2024 of 1,005 mobile users aged 20-64; respondents received prior framing that abolition could lower phone prices via subsidy competition but reduce subsidy transparency; part of Consumer Insight's mobile communication planning survey (860,000-member IBP panel)
<blockquote cite="https://lighthousedata.io/data/subsidy-law-abolition-aware-well-11pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>11%</strong> -- law abolition awareness rate for South Korean mobile phone users aged 20-64 who know the mobile subsidy law (단통법) abolition well<br><small>Source: Consumer Insight (컨슈머인사이트) (2024-02) · <a href="https://lighthousedata.io/data/subsidy-law-abolition-aware-well-11pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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