B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
85,700,000
85,700,000 -- streaming viewing hours for Stranger Things (2022-05)
Stranger Things generated over 85.7 million viewing hours in the US during its opening weekend according to Nielsen.
- Based on early Nielsen sneak peek data released on Twitter
- US viewership only
- Generated 'over' 85.7 million hours
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
85,700,000
Unit
Count
Data Vintage
2022-05
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Nielsen
Primary
Tier B
https://entertainmentstrategyguy.com/2022/06/28/heres-a-hot-take-both-stranger-things-and-obi-wan-ke… ↗
Source Article
Here’s a Hot Take: Both Stranger Things AND Obi-Wan Kenobi Are Hits! - Entertainment Strategy Guy
[Folks, right off the bat, I need to let you know that we don’t have the full Nielsen data set for the week of 23-May. But not to fear, between TV Time, some early tidbits that Nielsen released on Twitter about Obi-Wan Kenobi and Stranger Things, Netflix global ratings, Samba TV, and IMDb scores, we…
Original Research
Nielsen
· Original study ↗
Methodology
Nielsen streaming viewership data released via Twitter
Methodology documented
Segmentation
IndustryMedia
RegionGlobal
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
Stranger Things: 85,700,000 streaming viewing hours. Source: Nielsen (2022-05). Via Lighthouse Intelligence -- https://lighthousedata.io/data/stranger-things-nielsen-opening-weekend-hours
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<blockquote cite="https://lighthousedata.io/data/stranger-things-nielsen-opening-weekend-hours" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>85,700,000</strong> -- streaming viewing hours for Stranger Things<br><small>Source: Nielsen (2022-05) · <a href="https://lighthousedata.io/data/stranger-things-nielsen-opening-weekend-hours" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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