B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

42%

42% -- startup failure rate due to lack of market demand for startups (2025)

2025  · n=100  · CB Insights

42% of analyzed startup failures were due to a lack of market demand.

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Attribution: CB Insights View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
42%
Unit
Percentage
Data Vintage
2025
Entity
startups
Sample Size
100
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
CB Insights Primary Tier C
https://lab42.dev/en/blog/mvp-development-key-stages-and-common-mistakes ↗
Confidence: 48/100 Vintage: 2025 Channel: Deep Crawl
Source Article
MVP is not about doing less. It's about doing the right thing from the start. The approaches to MVP development have changed significantly in recent years. New technologies have entered the game, user expectations have risen, and the pace of iteration launches has become a determining success factor…
Original Research
CB Insights · Original study ↗

CB Insights analysis of over 100 startup failure cases; cited secondhand by Lab42

Methodology documented
IndustryStartups Company SizeSMB Channelcontent
Plain Text
startups: 42% startup failure rate due to lack of market demand. Source: CB Insights (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/startup-failure-lack-of-market-demand
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<blockquote cite="https://lighthousedata.io/data/startup-failure-lack-of-market-demand" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>42%</strong> -- startup failure rate due to lack of market demand for startups<br><small>Source: CB Insights (2025) · <a href="https://lighthousedata.io/data/startup-failure-lack-of-market-demand" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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