C Evidence Grade C Use with Hedging Dated

73%

73% — sms marketers reporting incremental revenue for SMS marketers (2023)

2023  · n=900  · Unknown  · attentive.com

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Source: attentive.com View source
Curated by Aaron Agius  · Founder, Louder Online
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Source verified Evidence graded
Value
73%
Unit
Percentage
Data Vintage
2023
Entity
SMS marketers
Sample Size
900
Study Type
Unknown
Geography
US
Trend
Stable
C
Moderate quality evidence

Useful directional data with some methodological gaps. Treat as indicative rather than definitive — corroborate before citing in formal research.

46/100 confidence
attentive.com Primary Tier A
https://www.attentive.com/blog/marketing-benchmarks-report-highlights ↗
Confidence: 1/100 Vintage: 2023
Source Article
New releases Stay visible. Boost performance. See what's new → See what’s new → Published on March 30, 2023 For marketers around the world, 2023 is the year of getting back to basics. With a drive to maximize budget and an eye on results, marketing this year can be summarized in one word: performanc…
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Original Research
Attentive · Original study ↗

Survey of SMS-using brands on revenue impact

Study: Unknown
IndustryRetail RegionUS RoleAll marketers Channelsms
Suggested hedging: based on claims without stated methodology, with unverified sample sizes...
Plain Text
SMS marketers: 73% sms marketers reporting incremental revenue. Source: attentive.com (2023). Via Lighthouse Research Data — https://lighthousedata.io/data/sms-drives-incremental-revenue-2023
HTML Embed
<blockquote cite="https://lighthousedata.io/data/sms-drives-incremental-revenue-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>73%</strong> — sms marketers reporting incremental revenue for SMS marketers<br><small>Source: attentive.com (2023) · <a href="https://lighthousedata.io/data/sms-drives-incremental-revenue-2023" target="_blank" rel="noopener">Lighthouse Data</a></small></blockquote>
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