B
Evidence Grade B
Graded
under review
Safe to Cite
Current
76%
76% -- smb willingness to pay premium for consolidated financial services for SMBs (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
76%
Unit
Percentage
Data Vintage
2026
Entity
Sample Size
1,000
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Airwallex
Primary
Tier A
https://www.airwallex.com/en-hk/platform-api-and-embedded-finance-opportunity-for-platforms-and-mark… ↗
Source Article
Embedded finance report: The opportunity for software platforms and marketplaces
Original Research
Airwallex
· Original study ↗
Methodology
Airwallex survey of 1,000 SMBs across five countries with support from Edgar, Dunn & Company
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
SMBs: 76% smb willingness to pay premium for consolidated financial services. Source: Airwallex (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/smbs-pay-more-one-platform-financial-services
HTML Embed
<blockquote cite="https://lighthousedata.io/data/smbs-pay-more-one-platform-financial-services" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>76%</strong> -- smb willingness to pay premium for consolidated financial services for SMBs<br><small>Source: Airwallex (2026) · <a href="https://lighthousedata.io/data/smbs-pay-more-one-platform-financial-services" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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