B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
70%
70% -- smartphone ownership rate for Canadians and Americans (2017)
An average of 70% of Canadians and Americans own a smartphone.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
70%
Unit
Percentage
Data Vintage
2017
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
Pew Research Centre
Primary
Tier B
https://www.webware.io/blogs/webware/133526-the-most-valuable-internet-trends-in-2017-for-your-small… ↗
Source Article
The Most Valuable Internet Trends in 2017 for your Small Business's Online Strategy
Increasingly, digital consumers are relying upon their smartphones for easy and instant communication, research and entertainment. To better serve your existing clients, and to expand your reach, attracting new customers; your business web strategy needs to keep pace with this, and other swiftly evo…
Original Research
Pew Research Centre
· Original study ↗
Methodology
Attributed to Pew Research Centre
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Canadians and Americans: 70% smartphone ownership rate. Source: Pew Research Centre (2017). Via Lighthouse Intelligence -- https://lighthousedata.io/data/smartphone-ownership-canada-us-2017
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<blockquote cite="https://lighthousedata.io/data/smartphone-ownership-canada-us-2017" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>70%</strong> -- smartphone ownership rate for Canadians and Americans<br><small>Source: Pew Research Centre (2017) · <a href="https://lighthousedata.io/data/smartphone-ownership-canada-us-2017" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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