B
Evidence Grade B
Graded
under review
Safe to Cite
Current
51%
51% -- small businesses with website rate for US small businesses (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
51%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Business Insider
Primary
Tier C
https://www.beyondmediasolutionsllc.com/digital-marketing/910/ ↗
Source Article
5 Reasons Your Business Should Have A Website - Beyond Media Solutions
Original Research
Business Insider
· Original study ↗
Methodology
Cited from Business Insider; original methodology not stated
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US small businesses: 51% small businesses with website rate. Source: Business Insider (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/small-businesses-with-websites-51pct
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<blockquote cite="https://lighthousedata.io/data/small-businesses-with-websites-51pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>51%</strong> -- small businesses with website rate for US small businesses<br><small>Source: Business Insider (2026) · <a href="https://lighthousedata.io/data/small-businesses-with-websites-51pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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