B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
64%
64% -- website adoption rate for small businesses (2018)
In 2018, 64% of small businesses had websites.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
64%
Unit
Percentage
Data Vintage
2018
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Clutch
Primary
Tier C
https://theaffordablewebguy.com/the-hidden-costs-of-cheap-website-design/ ↗
Source Article
Hidden Costs of Cheap Website Design: Why DIY Can Cost More
Why DIY and Budget Options Can Cost You More
That $50 website template looks pretty tempting when you’re starting out or need to refresh your online presence. What seems like smart money management upfront usually creates expensive headaches later.
In our years working with small businesses, we’ve h…
Original Research
Clutch
· Original study ↗
Methodology
2018 baseline figure from Clutch's small business survey, cited in the article as the comparison point for the 2025 figure of 83%.
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2018 (current) | 64% | |
| 2025 | 83% | +29.7% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
small businesses: 64% website adoption rate. Source: Clutch (2018). Via Lighthouse Intelligence -- https://lighthousedata.io/data/small-business-website-adoption-2018
HTML Embed
<blockquote cite="https://lighthousedata.io/data/small-business-website-adoption-2018" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>64%</strong> -- website adoption rate for small businesses<br><small>Source: Clutch (2018) · <a href="https://lighthousedata.io/data/small-business-website-adoption-2018" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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